Welcome to ozones on Saturday 04 February 2012

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Social media sharing affects search results

A search for “Marketing Agency” as you can imagine produces millions of results (70 million) and you would normally have to narrow your search such as “marketing agency derby” to even get close to reaching the top of the search results. As you can imagine its very difficult if not impossible to perform search engine [...]

New ideas for email marketing

The design and implementation of email marketing campaigns can be very limited due to a lack of standards support in many of the email clients such Microsoft Outlook. It would be easy to think that innovation in email campaigns is non existent until I came across a marketing email which I captured below. As you [...]

What a load of fonts!!!!

The use of typography is central to print design and has always been a contentious issue on the web, due to the various limitations of both web browsers and the operating systems which run them. Early HTML When the early HTML specifications were considered, it was recognised that being able to change fonts in web [...]

DCFC Newsletter

Derby County FC E-shot

Derby County Football Club have been a client of our print media division for many years and naturally they chose us to handle their christmas campaign. Our challenge was to promote their christmas party packages to the members of their fan and company databases.

The campaign was well received and led to increased bookings for all events raising valuable revenue for the club and more importantly making the events successful and fun for everyone who attended.